About us

Eristona.com, founded in March 2014, is the go-to Online portal for Artificial Jewellery and Accessories for both Men & Women. Based in New Delhi, this Online store offers a range of over 25 different categories to indulge in. Our brand proposition is to provide patrons with fashionable ornaments that are a perfect blend of value for money and superlative quality.

The website has recently been updated & is now a user-friendly platform that allows buyers to browse through items hassle-free. Each category is further divided into sub-categories of colour & product type,making it easier for the customer to identify the link to the kind jewellery or accessories that they wish to buy.

Each ornament epitomizes the latest trends along with exuding grace and stylish panache. Presentation is one of the core focus areas of the Eristona brand, dispatching products that are packaged very tastefully to please the customer right from the onset.

Offering a wide range of products with a pan-India presence, the website targets fashionable men &women across the age groups of 13 to 60. Giving its services a personal touch, the company reaches out to its users through calls or e-mails to confirm that they get what they wish for. The brand also offers reward points for purchases made on their website, giving customers dsicounts on their future orders!

With a team of young and dynamic professionals, it aims at becoming the household name in Fashion Jewellery& Accessories in India. Eristona also plans to venture into the International market in the coming year, and envisions being the ultimate global destination for Fashion Jewellery& Accessories.

Shagun Chadha

Shagun Chadha is the Founder of Eristona.com, where she seamlessly overlooks all creative as well as executive operations. With his innate flair for fashion, she heads the design team by forecasting trends and buying products accordingly. She also steers the day-to-day operations, manages employee functions, plans the website’s layout and helms the brand presence in important exhibitions across the country.

Shagun incepted the idea of Eristona as an interactive space where patrons could read about the latest in fashion trends and buy what they like. From its birth as a small concept, she has maneuverered the company’s growth as a popular web portal that sells the most stellar accessories & jewellery pieces pan-India.

Going forward, Shagun wants to take the Eristona label into the global market and firmly establish its position as the most sought-after international destination for statement, imitation and costume jewellery, as well as on trend accessories. Her focus is on building a name that is a hallmark of cost-effective yet high-quality products.